The Challenge

Zuckerberg San Francisco General Hospital and Trauma Center (ZSFG) is a top-rated community hospital and trauma center dedicated to providing world-class care for all, regardless of immigration status or ability to pay. With the advent of Obamacare and other shifts in the medical marketplace, ZSFG needed to raise awareness of all the health and wellness options it offers to better serve the community.

The Solution

Working with San Francisco-based agencies Tractor and Browne Musser, as well as the hospital board, Relish architected, designed, and rebuilt the ZSFG website from the ground up to create a seamless web and mobile patient experience — from real-world to online care — through an intuitive, easy, and efficient user experience.

The Results

The site helps consumers navigate the often-complex world of specialized medicine and by providing multilingual and special needs support, the site reaches a wide audience, from the Bay Area’s digital professionals to immigrant communities that may only be able to access information on older technology, or in languages other than English.

Mmm… Let’s make delicious digital stuff!

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